Jeep, Dodge, Ram And Chrysler Just Became The USA’s Official Car Brands (Sort Of)
The U.S. brands of Stellantis — Chrysler, Dodge, Jeep and Ram — have entered a partnership with the America250 organization in charge the USA’s semiquincentennial celebrations leading up to July 4, 2026.
The automaker will supply vehicles to the organization, which was established by the congressionally-appointed United States Semiquincentennial Commission.
“Chrysler, Dodge, Jeep and Ram are among the most iconic American brands and will be key partners in helping America250 literally drive our programs and mission forward,” Rosie Rios, chair of America250 said in a news release. “As we commemorate 250 years of our nation’s journey, this partnership represents the power of collaboration between the public and private sectors to engage communities across the country and around the world in meaningful and inspiring ways.”
The automaker has launched an “America Made Us” ad campaign in conjunction with the collaboration and will be releasing a line of limited-edition America250 vehicles starting later this year.
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“America — its people, its traditions, its history — inspire everything we do, how we do it and the way we dream about our next 250 years together,” Stellantis global chief marketing officer Olivier Francois said. Our ‘America Made Us’ will be a yearlong campaign celebrating America’s 250th anniversary and the people who have made, and continue to make, our brands what they are today.”
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Jeep, which currently builds all but one of the models it sells in the U.S. domestically, was recently named The Most Patriotic Brand for the 24th consecutive year in the annual Brand Keys survey ahead of Ford and Coca-Cola.