Jeep, Ram, Dodge And Chrysler Offering Employee Pricing Discount In Face Of Tariffs

Stellantis on Friday extended its employee pricing discount to all customers on most of its brands models through April 30 in response to market concerns about the new tariffs on imported vehicles.

The parent company of Jeep, Ram, Dodge and Chrysler followed a similar move by Ford that was announced Thursday. Unlike Ford’s program, which stacks existing incentives on top of the employee price, Stellantis customers will have to choose between the two.

A few specialty models including the Ram 1500 RHO pickup and Jeep Wrangler Rubicon 392 are excluded from the program. Ford’s plan also leaves out several high performance models.

Stellantis is also cutting back production at several factories across North America as it sorts through the effects of the new tariffs, which currently apply to fully assembled vehicles, but will also include specific parts staring in May.

Stellantis was one of the few automakers that saw a drop in sales during the first quarter of 2025, when deliveries declined by 12%.